Project Details

Land Rover USA

Development/Deployment/Data Segmentation
General Info

Involved with the development and delivery of all email marketing campaigns at Blast Radius - Land Rover USA. In addition to researching technical concerns and advising and implementing new email workflows, I helped increase open rates by 12% and click-through-rates by 1.5% in a variety of campaigns including Land Rover's Monthly Newsletters and weekly fulfillment's.